Published on 14 August 2007 at 11:54 am
Filed in Property News for Brazil » Property in Brazil Boosted by WTTC Statistics
There’s some good news for property investors in Brazil: the very latest statistics from the World Travel and Tourism Council (WTTC) relating to tourism based demand in Latin America with specific focus on Brazil, highlight the fact that Brazil’s commitment to a fiscal and political overhaul, and to the greater promotion of the nation as a desirable and safe place to visit, invest, do business and live is proving more than successful.
And there are no two ways about it, property in Brazil will be boosted by the WTTC statistic which show that travel and tourism demand in Brazil in 2007 is growing at a rate of 7.2% – almost 3% higher than the global average increase – and that for the next decade this increasing intensity of demand will remain exceptionally strong.
The vast majority of individual property investors who have committed or who are considering committing to Brazil’s property market are currently basing their commitment and predictions for growth and profitability on the ongoing development of Brazil’s tourism market…
Between 2002 and 2005 when Brazil began its policy changes to stabilize the nation and raise international awareness of the appeal of the country, tourism numbers increased by a staggering 134%.
Seeing the economic boost that this increase brought, the Brazilian government has since committed to everything from infrastructure and accessibility improvements to an aggressive global push in terms of the promotion of Brazil as an exciting place to visit, and as is clear from the WTTC statistics, the government’s actions are proving successful.
For property investors who were biding their time and waiting to see hard evidence of the sustainability in terms of the stabilization and improvement of Brazil, the World Travel and Tourism Council statistics combined with the news that we reported last month relating to General Electric Real Estate’s commitment to invest heavily and for the long term into property in Brazil, enough evidence is stacking up in favour of a property purchase.
Currently the most popular region of the nation for investors specifically targeting tourism based rental demand as well as resales to international expatriates and retirees seeking a second or new permanent home in Brazil is the north eastern region of Rio Grande do Norte.
There is already an established and thriving tourism industry in Rio Grande do Norte where the weather is the best in Brazil and where visitors can enjoy between 320 and 360 sunny days every year and what’s more, this part of the country has been targeted by real estate developers meaning there is an abundance of property stock to choose from.
Rio Grande do Norte is also the safest region in Brazil – for example it’s free from terrorism, hurricanes, tsunamis and earthquakes and it’s therefore unsurprising that the tropical paradise is the most popular location in the nation with international tourists.
The region, its capital city of Natal and its stunning beaches are already easily and affordably accessible from Europe and the UK with flight times averaging about 8 hours and costing as little as GBP 200 return from London Gatwick, and access to this part of Brazil will soon be boosted when it becomes home to the world’s fifth largest airport
Finally, because Rio Grande do Norte is receiving significant public and private investment to improve accessibility, infrastructure, amenities and desirability and there is a common commitment to make the region the most desirable for tourists, expatriates and international retirees it makes a great place for property investors to begin their hunt for their perfect Brazilian investment property.
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